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Thinking about boxes

Introduction

"Imagine you receive a box that contains everything you need to set up your organization. Imagine you open this box and inside you see a "Quick Guide" that gives you and your team a quick way to launch your own organization without the inertia and pain of following the old paradigm of slowly setting up an HR function to hire and to pay the "right" people, getting managers to control those people, and building an org chart to put these people into tiny squares. Opening the Organization-in-a-Box follows an entirely different kind of paradigm - one in which you can bring your genesis team together, agree on the initial allocation of tokens, download  and configure your organization's DNA and then launch it within a much shorter timeframe and with much less startup cost." - The Chronicles of Samara

The concept of the "Organization-in-a-Box" (and later the "Marketplace-in-a-Box and Village-in-a-Box) came from several places:

  • the tangible aspect of a "box", something you can hold in your hands
  • the ability to open a large possiblity space that collapses into an org
  • the delivery aspect of "shipping and handing out boxes to clients"
  • the co-creation aspect of compiling the contents of the box together
  • the social design process of improving the Open Source contents
  • the blurred line between the digital and the physical (deck of cards)
  • the Adobe Kickbox concept for innovation teams (see attachments)

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